North Performance was born from one simple but passionate idea. Our team, who have always been fans of fast and cool cars, faced a common challenge: finding high-quality and customizable car parts proved difficult - especially when we wanted to try something that no one had tried before.
Decision
Through discussions and togetherness, such as various trips and Finnish sauna evenings, the thought arose that why couldn't we solve the problem ourselves? We decided to take action almost spontaneously, and after a few WhatsApp messages, we started development work in the middle of the dark winter of 2021.
Facing challenges
We decided to face the challenge: How to get high-quality rims and tuning parts without the costs becoming prohibitive? This led us to global market research, an in-depth analysis of wholesalers, factories and supply chains.
Development of own products
At the beginning of our journey, we realized that we could design and manufacture the products ourselves. After finding suitable factories for cooperation, we founded the North Performance brand, with the aim of solving the problems faced by enthusiasts, with which we had struggled as car enthusiasts ourselves. And at the same time produce something unique for enthusiasts with a similar passion for excellence.
The first steps
The first rims arrived from the factory in early autumn 2021, their quality passed our very precise screening and quality check. The rims went through the extensive testing and evaluations of four independent tire and rim workshops,where we also received valuable feedback for further development. This encouraged us to continue forward.
Continuous development and testing
The story of North Performance continues. We continue constantly to test and develop new parts using our own cars as test platforms (e.g. Mazda RX-7, MB W177, BMW 7-series, BMW 3-series, BMW 5-series, Audi C7, Tesla Model S, Nissan Skyline, MB Sprinter ). We have tested, among other things, intercoolers, turbos, fuel system parts, wastegates, tapings, brakes and of course forged rims. This gives us a unique opportunity to ensure that the products we sell correspond to high quality. That said, many of the tested product do not end up to our catalog
Future direction
Our story is just beginning. We strongly believe that we will continue to feed this passion, developing and improving the experience of car enthusiasts. We at North Performance work with all our hearts and are committed to taking your car modifications to new heights.
Thank you and welcome
We thank our partners and customers for the journey so far and welcome you to this journey! Check out our products on our website and social media channels and experience how North Performance can change the way you think about car customization.
